Partners

Build with W'U.

Wedding websites, digital guest experiences and interactive wedding games — packaged for planners, event managers and photographers who want to make money from premium design.

Commercial objective

Create a partner offer that lets wedding planners, event managers and photographers make money from W'U while keeping W'U's delivery scope, margins and premium positioning under control.

The model

A hybrid partnership.

Make fixed-price reseller / white-label partnerships the primary model. Keep referral as the secondary low-friction option. Let the planner set their final client price within a recommended premium range.

W'U production price → Planner packages & resells → Planner chooses retail price → Planner keeps margin → W'U delivers.

ModelWho owns the client?Who closes?Planner upsideW'U upsideBest use
ReferralW'UW'U15% standard commissionHigher revenue per direct salePassive partners / first introduction
Reseller / WholesalePlannerPlannerLarge gross marginPredictable production revenuePrimary model
White-labelPlannerPlannerLargest perceived service marginRepeat production volumeEstablished / premium partners

Public retail

The consumer-facing anchor.

Current W'U public package prices, sourced from the live website. Use these as the anchor; partner prices sit below them.

PackagePublic retailBest forEventsRevisionsTurnaround
Essential$400Simple celebrationsUp to 215–7 business days
Signature$800Design-conscious / multi-eventUp to 527–10 business days
Bespoke$1,500Luxury / destinationUp to 8310–15 business days

“Every package is a complete wedding website. The difference is the level of art direction, originality, number of events and complexity.”

Partner pricing · USA

United States · USD

PackagePartner priceRetail rangePlanner marginPositioning
Essential$199$399–$549$200–$350+Entry / simple wedding
Signature$349$699–$999$350–$650+Core premium / most likely seller
Bespoke$649$1,299–$1,799+$650–$1,150+Luxury / destination

Partner pricing · UAE

United Arab Emirates · AED

PackagePartner priceRetail rangePlanner marginPositioning
EssentialAED 1,250AED 2,000–2,750AED 750–1,500+Entry premium / simple wedding
SignatureAED 1,750AED 3,500–5,000AED 1,750–3,250+Core luxury / multi-event
BespokeAED 3,500AED 7,000–9,000+AED 3,500–5,500+Luxury / destination

These are recommended commercial test prices, not claims about universal market rates. The purpose is to let the planner keep meaningful margin while W'U remains premium and profitable. Retail ranges are a guide, not a mandatory resale price.

Referral model

Low-friction introductions.

Partner levelCommissionWho sells?Who invoices?Best use
Standard referral15% of collected feeW'UW'UOne-off / casual partners
Strategic referral20% of collected feeW'UW'URepeated high-quality partners
Volume resellerFixed partner pricePlannerPlannerActive packaging partners

Referral rule

Commission is paid only after the client payment has cleared. Refunds, taxes, payment fees and third-party pass-through costs are excluded from the commission base unless agreed otherwise in writing.

Branding

Co-branded or white-label.

OptionBrand shown to couplePartner price logicRecommended use
Co-brandedPlanner + "Digital experience by W'U"Base partner priceNew partners / trust-building
White-labelPlanner onlyBase + 15–20% premiumPremium / repeat partners

White-label is priced higher because W'U provides the production while the partner retains the entire client-facing brand experience.

Feature menus

What each package contains.

Detailed feature breakdowns for every package. Use these to set scope and manage client expectations.

Essential

A polished, complete guest-information website for simpler celebrations. Fast, standardized delivery.

  • Website

    One-page scrolling website; personalized studio design system; mobile + desktop

  • Events

    Up to 2 events; date, time, venue and event details

  • Guest information

    Standard RSVP; basic FAQ; maps / directions; dress-code information

  • Brand / content

    Couple details, photos, basic story/content blocks

  • Technical

    Domain connection; 12 months hosting

  • Motion

    Subtle motion

  • Revisions

    1 revision round

  • Interactive layer

    1 standard game OR 1 simple guest interaction

Signature

The core sell for design-conscious and multi-event weddings. The partner’s easiest premium upsell.

  • Website

    Advanced scrolling or multi-page website; custom creative direction; mini creative moodboard

  • Events

    Up to 5 events; event-specific date/time/venue/dress code; richer multi-event structure

  • Guest experience

    Guest-specific / multi-event RSVP; travel info; hotel recommendations; maps + directions; FAQ; wedding party; gallery; things to do

  • Technical

    Domain connection; 12 months hosting; mobile + desktop

  • Motion

    Enhanced motion

  • Revisions

    2 revision rounds

  • Interactive layer

    Up to 3 standard games; optional leaderboard; optional team mode

Bespoke

For luxury, destination and highly considered weddings where design, logistics and guest participation all matter.

  • Website

    Bespoke website structure; developed creative concept; highest creative freedom

  • Events

    Up to 8 events; complex multi-day schedules; advanced event storytelling

  • Guest flows

    Advanced guest flows; advanced / custom RSVP pathways

  • Localization

    Up to 2 languages where supported

  • Technical

    Domain connection; 12 months hosting; mobile + desktop

  • Motion

    Advanced / custom motion

  • Revisions

    3 revision rounds

  • Interactive layer

    Up to 5 standard games OR 3 standard + 1 custom interaction; live leaderboard / team modes

Interactive games

A wedding game library.

A ready-made inventory of interactive guest experiences. Sold as a defined Interactive Guest Experience — never as an open-ended list.

Couple knowledge / quiz

Who Knows the Couple Best, Who Said It, Bride or Groom, first date, proposal, relationship timeline, True or False, Would They Rather

Photo games

Guess the Age, Baby Photo, Guess Where Photo Was Taken, Blurred Photo, Match Photo to Year, Find the Hidden Wedding Ring

Competitive / leaderboard

Wedding Trivia Championship, Speed Quiz, Family vs Friends, Bride’s Side vs Groom’s Side, Table vs Table, Team Bride vs Team Groom, Streak Challenge, Perfect Score Club

Prediction games

First dance song, who cries first, ceremony time, entrance song, cake flavour, number of speeches, bouquet, longest dance-floor guest, honeymoon destination, Wedding Bingo

Personality games

Which Member of the Couple Are You, Which Wedding Guest Are You, Wedding Guest Type, Honeymoon Destination, Wedding Song, Rom-Com Couple

Casual / puzzle

Wedding Wordle, Wedding Connections, Crossword, Word Search, Hangman, Memory Cards, Emoji Decode, Movie / Song challenges, riddles

Guest participation

Guess the Guest, How Do You Know the Couple, Guest Superlatives, Wedding Awards, Anonymous Confessions, Memory Roulette, Couple Story Builder, Scavenger Hunt, Secret Missions

Packaging rules

  • Do not sell "100 games" as a feature. Sell an Interactive Guest Experience with a defined number of games.
  • Standard games use pre-built mechanics — no custom logic. Custom interactions are scoped and quoted separately under Bespoke.
  • Leaderboard, team mode and family-vs-friends are included only where technically supported by the chosen package.
  • Game branding is adapted to the couple’s design system. New game development is a Bespoke-only custom interaction.

Become a partner

Let's package something beautiful.

Tell us about your clients and how you'd like to work together. We'll send the full partner deck and pricing.

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